Workshop Description: 

Passion.  That is what drives us to make a difference in our cause.  To engage others we often use storytelling that reflects this passion.  The intimate enthusiasm we have for our work makes it difficult to understand why anyone would say “no” to our effort!!

Unfortunately, as there is a greater need, fewer resources, and increasing competition, tugging at the emotive strings through passionate storytelling and simply telling them what you do is not sufficient in telling your story.  Grantors, donors, and supporters want to know the real impact of the services your organization provides – “what changes in the community because your organization is here“.  This presentation provides an overview of identifying and measuring impact, and how to use it in telling your story.